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Photograph by pawelsierakowski
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| WHAT WE FOUND |
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Only People Who Believe in Luck Have It
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Richard Branson calls himself lucky. Survived a shipwreck, walked away from a balloon crash, credits luck for part of his success. Turns out there might be something to that mindset beyond humility. Researchers rigged a fake “winning streak” for a group of people, and the ones who already believed in luck went on to set bigger goals and push harder afterward. Believing you’re lucky, it seems, might work like a confidence hack all on its own. Why it only works for some. ›
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How Little Trees Goes Big to Protect Its Trademark Symbol
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That little pine-tree air freshener hanging from half the cars you’ve ever ridden in has a wilder backstory than you’d guess. It was invented in the 1950s by a chemist who fled Nazi Europe, all because a milk truck driver couldn’t stand the smell of spilled milk. Decades later, it’s a genuine pop culture icon, and the company guarding it is shockingly fierce about it, suing everyone from Balenciaga to a Bob Ross merchandise brand to protect that little green shape. The full story. ›
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| ONE TO FOLLOW |
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@classics.radio
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Cool account for daily classic throwback tracks.
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| LAST WORD |
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“Be strong enough to be gentle.”
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— PETER CULLEN
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